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Xerox Team Advertising in the '60s meshed well in the Mad Men Era, where firsts were created including Emmy Award winning TV shows; ways in which to introduce faster plain paper copiers; expand communications innovation in introducing the Telecopier, while expanding the product menu with xeroradiography for the early detection of breast cancer, and a Professional Selling Skills course that is still being sold by the company today, albeit updated of course. Spread out on a table are some of those treasures that have been recently donated to the Xerox Corporation Historical Achieves in Webster, NY. |